Marcom Awards Submission: Social Media Campaign
Social campaign includes social graphic elements and supportive video for each of the 8 steps of our Flashes Safe 8 against COVID-19. It originally started as Flashes Safe 7 before vaccines were available. When people could begin getting the vaccine, we transitioned from Flashes Safe 7 to Flashes Safe 8.
Individual Safety Principals
#1 - Always Wear Your Face Covering
#2- Wash Your Hands Frequently
#3 - Clean and Sanitize
#4 - Stay at Least 6 Feet Apart
#5 - Monitor Your Health Every Day
#6 - Have Questions? Reach out
#7 - Flashes Take Care of Flashes
#8 - Get Vaccinated!
Transition from Flashes Safe Seven to Flashes Safe Eight
Kent State developed its Flashes Safe Seven protocols in 2020 to protect the university community during the COVID-19 pandemic. As of 2021 the University has added an eighth extra step: Get vaccinated if you are able.