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To support recruitment and retention, it is required that ºÚÁÏÍø’s academic units include standard call-to-action items on their websites in this order:

Administrative Units

Administrative units have the option to exclude, if not applicable

Standard Templates

www.kent.edu standard templates include:

• Minimum of three Action Items
• Maximum of six Action Items

Colleges

Colleges must include:

1. Find Majors & Degrees
2. Schedule Visit (only if department-specific visits are offered and information is captured in the CRM)
3. Apply Now
4. Why xxx? - optional due to the academic program page integration if careers are included in the catalog program page 
   1. * Note: with the summer/fall 2023 academic program page implementation, this component/content will be tied into the implementation
5. Schedule advising appointment

Academic Programs/Departments

Academic Programs/Departments must include:

1. Schedule Visit (only if program/department-specific visits are offered and information is captured in the CRM)
2. Apply Now
3. Why xxx? - optional due to the academic program page integration if careers are included in the catalog program page 
   1. * Note: with the summer/fall 2023 academic program page implementation, this component/content will be tied into the implementation
4. Schedule advising appointment

Additional Required Inclusions:

• Study Abroad & Online Learning information, if offered
  • Location of button or content is optional
• Refrain from using the term roadmaps as it has no meaning for prospective students
• Breadcrumbs, location optional for custom designs
• Primary navigation requirements