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Google Analytics & Looker Studio

Our web team provides robust tools and guidance to help you track, analyze, and visualize your website data effectively. 

With the transition to Google Analytics 4 (GA4) and enhanced reporting through Looker Studio, we empower you to make informed decisions that drive engagement and optimize performance across 黑料网鈥檚 digital presence.

Google Analytics (GA4)

GA4 offers a new approach to website and app analytics. It shifts from a session-based model to an event-driven approach, providing deeper insights into user interactions.

Key Features of GA4:

  • Event-Based Tracking: Understand user behavior at a granular level by tracking clicks, pageviews and custom events.
  • Cross-Device Tracking: Seamlessly monitor users across devices and platforms.
  • Enhanced Reporting: Explore user journeys with a focus on customer lifecycles and cohorts.
  • Privacy-Focused: Built with GDPR compliance and data privacy in mind.

Our GA4 Services Include:

  • Setup & Configuration: Ensuring correct implementation of GA4 tracking on your website.
  • Custom Event Tracking: Tailoring event tracking to align with your site鈥檚 goals.
  • Goal and Conversion Tracking: Measure the success of campaigns and key objectives.

View Our GA4 User Guide

Looker Studio

Looker Studio (formerly Data Studio) transforms raw analytics data into beautiful, customizable reports and dashboards. It allows real-time visualization of your GA4 data for more accessible and actionable insights.

Key Features of Looker Studio:

  • Interactive Dashboards: Explore data with filters, drill-downs, and real-time visualizations.
  • Customizable Reports: Align data reporting with your goals, including KPIs and campaign metrics.

Our Looker Studio Services Include:

  • Custom Dashboard Creation: Build tailored dashboards based on your site鈥檚 specific needs.
  • Automated Reporting: Set up scheduled reports for recurring updates.
  • Training & Support: Empower your team to maintain and modify dashboards independently.

Ready to dive into the world of analytics?

Submit a ticket today to request access and get started. Already have access? Attend our Web Best Practices training for hands-on guidance.